Our Team

Narek Ghazaryan
Chief Communications Officer (CCO)
[email protected]
+374 60 61 2513

Narek Ghazaryan is Chief Communications Officer at the American University of Armenia (AUA), where he also oversees the AUA Media Lab and serves as leader of the Communications work package for the Center for Ethics in Public Affairs (ETICA), which was established through a Horizon Europe European Research Area Chair grant funded by the European Union. In addition to his work at the University, Ghazaryan is also a member of the Board of Trustees of GOALS Armenia, the Armenian Educational Foundation’s Scholarship Committee, and Miaseen Organization.  

Launching his professional career in the banking industry, Ghazaryan elected to pursue his passion for communication, which eventually led him to his current role. Prior to AUA, he worked for Teach For Armenia, where he initially served as director of development and later as a director of the Public Affairs team, managing major campaigns and coordinating all external communications and publications. His areas of expertise are in corporate communications and marketing, brand building and maintenance, crisis communications, communications management, organizational fundraising, and donor cultivation, as well as planning major fundraising events and campaigns. Through his diverse professional engagements, he contributes to spearheading critical changes that impact Armenia and society as a whole.

Ghazaryan received his bachelor’s degree in business and international management from Menlo College in Atherton CA, and his master’s degree in international studies from the University of San Francisco in San Francisco CA. He also holds a certificate in international law from the Hague Academy of International Law in The Hague Netherlands. 

Fun Fact: Narek climbed Mount Ararat in 2019.

Bella Karapetyan
Communications Manager
[email protected]
+374 60 61 2514

Bella is passionate about turning ideas into impactful content that inspires change and makes a difference in Armenia. With extensive experience in communications, video production, and public relations, she now enjoys being part of AUA, where she collaborates with a vibrant community to promote the University, its academic programs, and more.

Fun fact: Bella was initially admitted to a computer science program but switched to political science.

Serena Hajjar
Senior Communications Specialist/Creative Writer
+374 60 61 2557

Serena is passionate about writing and sharing real-life stories. She enjoys the process of refining a piece of writing and crafting an engaging and honest story. Outside of work, she looks for opportunities to go to the marzes of Armenia, explore, and integrate herself into the local culture.

Fun Fact: Serena is an avid dancer.

Nazeni Hovakimyan
Senior Communications Specialist | Editorial
[email protected]
+374 60 61 2556

Nazeni is passionate about literature, writing, and translation. With an MA degree in English/American Literature and work experience in higher education institutions, she can’t imagine her life without books, research, and the academic environment. She enjoys interviewing people and capturing their unique stories through her writing to inspire others. Given her international experience, studying and living four years abroad, Nazeni is open to a diversity of backgrounds and opinions and tackles new challenges with enthusiasm.

Fun Fact: Nazeni used to sing in her university’s choir, performing at various concerts and cultural events.

Elen Pahlevanyan
Media Lab and Communications Coordinator
[email protected]
+374 60 61 2555

As a recent graduate of AUA’s English and Communications department, Elen is passionate about human communications and international affairs, which she considers the foreground for a developed country and society. With skills in public speaking, negotiations, and discourse analysis, Elen believes in the power of words: even a single word can change our perceptions, impact our behavior and, consequently, shape our world. Her experience with discourse analysis has helped her develop critical thinking skills, precision, and the ability to find meaning within meaningless lines.

Fun fact: Her favorite subject in school was Armenian history.

Lori Ishilian
Senior Communications Specialist | PR & Marketing
[email protected]
+374 60 61 2557

Lori, a Lebanese-born Armenian, is a creative force with a story waiting to be told. Finding inspiration every day, Lori uses her artistic vision to transform the little things into fascinating narratives. Her adventurous spirit led her to embrace a new chapter in Armenia, and now she thrives in the dynamic world of marketing.

Fun fact: Lori has danced ballet for 13 years!