Primary Colors

Inspired by Saryan’s art, our colors are warm and vivid. A high contrast combination of deep navy and warm yellow with 70% and 30% tint shades forms our primary color palette. The names of our colors take a cue from the themes of Saryan’s paintings.

Primary colors play a role in each sub-palette, even if it’s a minimal one, and should be used by all AUA colleges and departments. 

Regalia Color Palette

Our regalia palette is based on academic regalia color standards: each college has an assigned color which should dominate in any media produced by that college.

Secondary Color Palette

The secondary color palette is to support and complement the primary colors. These colors offer variety and contrast and help with recognition and consistency.